Contact us to see if we can help: 07 3835 9558
Important Tips To Generate Business referrals

Important Tips To Generate Business referrals

If you don't have customers, it is only a matter of time before your business disappears. If you plan on staying in business and making a profit for any length of time, you have to find ways to generate business referrals. No matter what your marketing plan says customer referrals can be one of your best methods for attracting new business. In today's networked world, one referral can quickly balloon into several before you know it. Word of mouth business referrals can be one of the most powerful weapons in your arsenal.

Community Involvement to Generate Business referrals
Getting involved in your niche and the community at large is a great way to get started. If your business niche has a thriving online community, get involved. Take it one step further than simple involvement, offer the community something useful. If you have insider knowledge about your niche make this information available to people that are interested. Offer free tips or critiques to newer people on community boards or blogs. Be seen as someone that offers value, not only to your existing customers, but to all interested parties.

Communicate With Charity Organizations
Charities need innovative ways to get money. You need innovative ways to generate business referrals. Take a step out and contact some charities about a referral program. Strike up a deal where you will donate a certain amount of money to a charity for every referral that they send to your business. The charity will likely publicize this fact, but you should too. Post articles on blogs about your charity involvement. You can even put out a press release to get a more buzz. You can actually help a worthy cause and generate business referrals at the same time using this method.

Good Customer Service
The number one way to get more business referrals is to actually treat the customer as number one. This may sound like outdated advice, and as nothing new, but that is precisely the point. Genuinely, good customer service is crucial to generate business referrals. The better you take care of your customers, the more likely they are to tell other people. A grassroots marketing campaign can take off quicker than you might think by taking a concerted effort at offering great customer service. At the same time, curtail any bad customer service. If a customer calls or emails with a complaint, do whatever you can to rectify the situation. Let that person walk away knowing that you did your best to ensure their satisfaction. This person may not refer your business, but it is not likely that they will be trash your business if you take these steps. Bad reports to friends spread faster than the good, so keep that in mind.

There are a lot of businesses out there competing for customers. You really need to do everything you can to set your company apart. By getting involved with the community, you make your company an asset to everyone who might be interested in your products. Helping a charity will give you good PR, along with generating business referrals People love to see companies stepping up and helping worthy causes, so be sure to take some steps in this direction. Finally giving your best to customers is a great way to get the referrals rolling in. Your customers pay hard earned money for your product, the least you can do is offer them remarkable customer service. These time-tested techniques will always do the job of generating business referrals, allowing your company to grow by leaps and bounds.


Article by Brian Brown

< Prev   Next >
Social Media Links
facebook twitter_20
Newsletter Signup
* = required

Website Design by Eightball Media